Description

Often blamed for the rising rates of obesity and diabetes among Black Americans, fast food restaurants like McDonald’s have long symbolized capitalism’s villainous effects on our most vulnerable communities. But how did this happen in the first place? In Franchise: The Golden Arches in Black America, acclaimed historian Marcia Chatelain uncovers a surprising history of cooperation among fast food companies, black capitalists, and civil rights leaders who, in the troubled years following Dr.King’s assassination, believed they had found an economic answer to the problem of racial inequality.